EVERDEEP SKINCARE

EVERDEEP

Japan

LOGO & PACKAGING DESIGN

Straight from Japan, Everdeep is brand new line of natural skin care products for men that represents the change in self-care culture around the world.

We were challenged to create a masculine, modern and minimalist image that would feel comfortable for men who are trying skincare for the first time. In short, create a brand for the modern yet still conservative Asian man. The clean, clinical and minimalist logo, label and packaging created by Mila address the risks of being perceived as “not manly”, targeting both regular cosmetic users and men who may be new to the world of specialized skincare products.