FURKAT & ROBBIE
New York, USA
FULL BRAND DEVELOPMENT & LAUNCH
This new swimsuit brand was born from the hard work of two badass women entrepreneurs based in New York City. The brand’s designs are inspired by the founders’ Jamaican origins and African roots. Vibrant, full of energy and colors, the brand focuses on sexy comfortable bodywear that fits all body types. We followed the brand from its beginnings, helping define its personality and graphic identity. Starting with the brand’s manifesto, we then designed the logo and graphic universe, built the social media playbook and we are currently building the online store. We also manage their Instagram and Facebook accounts.
BRAND STRATEGY & MANIFESTO
SOCIAL MEDIA STRATEGY, DESIGN & MANAGEMENT